We collect and process personal data about a number of different individuals through the provision of the Services. These individuals include our customers, prospective customers and others who may be interested in our products and services, visitors to our offices, visitors to our Sites, vendors, and other individuals.

Customers and prospective customers: The majority of our customers and prospects are corporate entities and data about entities is not personal data. But we do process personal data of their employees, representatives and other personal data customers and prospects provide to us or allow us to collect on their behalf.

We collect the following personal data in the context of providing Customer Services and Marketing Activities: 

• Names
• Job titles
• Email address
• Physical address
• Phone number
• Diagnostic solutions device log data (but not patient data) 

We also obtain personal data about individuals who may be interested in our products or services from third-party sources such a lead generation list providers and conference organizers when they provide us personal data about conference attendees.

Our legal bases for processing personal data in connection with Customer Services and Marketing Activities are:

• To comply with legal obligations and professional responsibilities;
• To perform contracts;
• To pursue our legitimate interests of:
  • ensuring that we deliver the best possible service to our customers,
  • keeping individuals informed of developments in our technology, products, and services,
  • business development and general marketing, and
  • ensuring we build and maintain a good working relationship with you;
• Your consent, but where we make it clear to you in advance that we are relying on you consent (for example, when you sign up to our mailing list).

Health Care Professionals: We often interact with the health care professionals in the conduct of our business. In connection with our Marketing Activities, we may contract with them to perform consulting or speaking engagements. We collect the following personal data about health care professionals:

• Names
• Job titles
• Email address
• Professional address
• Phone number
• Resume and work history details
• Financial and tax information (when we need to pay consultants and for speaking engagements)

Our legal bases for processing this personal data are:

• To comply with legal obligations and professional responsibilities (for example, transparency laws and codes governing the health care industry);
• To perform contracts;
• To pursue our legitimate interests of:
  • ensuring that we deliver the best possible service to our customers,
  • keeping individuals informed of developments in our technology, products, and services,
  • business development and general marketing, and
  • ensuring we build and maintain a good working relationship with health care professionals in the industry;
• Your consent, but where we make it clear to you in advance that we are relying on you consent (for example, when you sign up to our mailing list).

Visitors to our Sites: We collect certain personal data from visitors to our Sites. We generally collect this information directly from you when you fill out form fields, interact with our iStore, download product documentation, apply for a job, or register for and participate in our medical education services. In this variety of different circumstances on the Sites we collect:

• Name
• Customer account number
• Company name
• Your photo, if you provide it to us
• Email address
• Physical address
• Phone number
• Time zone
• Resume and work history details, if you apply for a job with us
• The products and medical education services you are interested in

The legal bases we rely on to process this information are:

• To pursue our legitimate interests of operating and growing our business, operating and improving the Sites, delivering the Customer Services and engaging in Marketing Activities; and
• Your consent, where we make it clear to you in advance that we are relying on you consent (for example, when you sign up to our mailing list).

Visitors to our offices: For visitors to our offices we take a record of name and contact information. This information is recorded for legitimate business purposes and for health and safety purposes so that we know who is in the building in event of an emergency. If you attend one of our events and we serve food, we may have information about your dietary requirements.

The legal bases we rely on to process this personal data are:

• To comply with our legal obligations; and
• To pursue our legitimate interests in ensuring the safety and security or our employees and visitors.

Vendors and business partners: We process personal data of vendors and business partners in the conduct of our business operations, including name, contact information, financial information, tax information, and information to verify identity. For vendors, we do this so that we can liaise about the services the vendors are providing to us now and in the future. For business partners, we do this to support, grow and maintain the relationship. For individual vendors and business partners, we hold financial information in order to pay invoices. Sometimes we receive this information from a third party who is recommending the service to us.

The legal bases we rely on to process this personal data are:

• To perform contracts;
• To comply with our legal obligations; and
• To pursue our legitimate interests of managing and operating our business, including through use of vendors and business partners.

Social media platforms: Social media channels, pages and blogs offered as a service to users of the Services (“Social Media”) are hosted by third-party vendors. Those vendors normally require registrants to provide personal data, including name and email address among other kinds of information. This personal data is not collected by us but may be shared with us. We use this personal data to manage our online communities and for other purposes set forth in this Privacy Notice.